Hannah Wesson

How do you create a winning company culture at your organization? That’s what we tackle in this episode of Let’s Talk Revenue Marketing. Eve Chen is joined by CEO Dan Bruder to outline how culture can drive optimal revenue performance....

With the right event marketing strategies, you can target the right audience, gain their attention, and generate excitement. This infographic takes you through how to do exactly that....

MarTech plays a crucial role in marketing. In this episode of Let’s Talk Revenue Marketing, we’re exploring all things MarTech with Paul Sweeney and Eric Murphy....

You submitted your questions, and we got them answered by Ilias Tsatalmpasidis, Head of Growth at Superscript! Read his insights here....

Predictive lead scoring is a powerful tool that helps optimize the sales process and maximizes the potential of your leads. In this article, we discuss how you can make the most of your predictive lead score data and use it to optimize your sales process for success....

It’s a battle as old as time…sales vs marketing: the showdown to end all showdowns. In this episode of our podcast, we tackle smarketing....

Discover the perceived function of B2B branding in this infographic taken from our State of branding report....

In this episode of Let’s Talk Revenue Marketing, we’re joined by Neomi Avron, Product Marketing Manager at InfiniGrow, to discuss the steps marketers can take to map out a revenue-driven marketing plan to help them achieve their revenue goals....

Discover what's holding back marketers from building brand awareness in this infographic taken from our State of branding report....

Get the low-down on what’s happening right now in revenue marketing by downloading our State of Revenue Marketing 2022 report....

Want to discover more about the fascinating world of revenue marketing? Introducing Let's Talk Revenue Marketing - a podcast series that takes a dive into all the latest going on in revenue marketing from those at the forefront....

Marketing has always been closely tied to sales. In this infographic, we outline how to market throughout the sales cycle....

Know someone in the revenue marketing space who has really blown you away this year? Nominate them for our Ones to Watch in 2023!...

Discover which activities marketers see the most success with for building brand awareness in this infographic taken from our State of branding report....

Many organizations struggle to get their marketing and sales teams aligned. That's why we're delighted to introduce our Marketing and Sales Alignment Playbook!...